Design Innovation, Brand Reinvention for "Time Honored Shanghai Brands"

During 14th to 21st, November, Experiencing Time Honored Shanghai Brands ECDC Seminar and Workshop was held in Yifu Hall, East China Normal University, Shanghai.

This seminar was organized by ECDC (Europe China Design Center, Shanghai) and sponsored by East China Normal University, Creative Industry Center of Shanghai and Time Honored Shanghai Brands Association.

Ms. Cathy Huang,the president of CBI, gave a lecture: "Managing Design for Business Success" for the "Time Honored Shanghai Brands".

Program:
Seminar: 9:00~16:30
Yifu Hall, East China Normal University
Lecturers:
Jan Stael von Holstein
Co-chairman of the Network with a Silver Lining
"Consumer Branding"
Ursula Tischner
Director e©oncept.German
"Eco- and Sustainable Design"
Exchange Europe – China
Birgitta de vos
Founder of Clean Cotton
"Soul Shopping"
Cathy Huang
President, China Bridge International
"Managing Design for Business Success"
Frans Bevers
Co-founder of OPERA
"Objects of Design"

Experts from all over the world talked about innovation, business design and how to keep the successful marketing station in future for those" Time Honored Shanghai Brands".